Friday, February 27, 2009

How Important Is Google Adwords In Internet Marketing

By moose3511

Many working moms have decided to work at home and make money online fast. They have met success with open arms and have made a mark in this billion dollar industry. So what is stay at home working moms all about and how can internet marketing make such a difference in their lives that they decide to stay that way working from home?

Let us take an example. If you are a webmaster and want your site to appear for motor parts you might agree to pay yahoo search marketing a fee of 20 cents every time someone clicks on the term motor parts and is directed to your site. This is called the bid and in the event of no other webmaster bidding higher than this price your bid wins and the keyword or phrase you bid for is set to direct all clicks to that site. Now there is a catch here, if someone else bids even one cent higher than your bid his or her site is set to receive traffic for the same keyword and you are moved to level two in the list. You need to bid higher to move up again.

There is, however, a lot of controversy when it comes to deciding on how effective Google Adwords is when it comes to Internet marketing. Some people are of the opinion that Google Adwords promises to index your site using the Adwords you bought but they dont commit to how long it would take to index your site. A faster way, internet marketing gurus claim, is SEO techniques instead of Google Adwords.

When you decide to use yahoo Search marketing for acquiring a top listing in their search engines you are actually deciding to go in for a PPC or Pay per click campaign. This is a process where yahoo charges you to direct a visitor to your site every time he or she clicks on a word or phrase you have paid for the search engine to redirect traffic to your site. How important is this to get a top listing? The opinion of various internet marketing gurus will vary. Some say it is not important at all while some say it is equally important. However, all are unanimous that it is not all important to get a top listing.

When you bid for a keyword on a search engine you are not guaranteed a top listing. You will get that position as long as no one bids above you and how do you know someone has actually bid over and above you just a few hours after you were the highest bidder? It is all a matter of integrity and I am sure you will agree that integrity is something in short supply.

These people have created an entirely new success story. Telecommuting cuts out the drudgery of having to commute to and from work everyday. It also saves a lot of cash and time. However, this is not the reason many working moms have chosen to give up that life and take to making money online fast. Some of them have made a lot of money with various internet marketing programs thus setting up multiple streams of income right from their own homes. Some of the possible work at home opportunities you could try are listed here.

Try looking through the online shopping portal eBay. I am sure you have heard of it. All you need to do is to create an account and choose the products you would like to sell online. When someone buys that product through your referral you get the commission. There are other sites such as Big ticket to wealth and passport to wealth that train you, for a fee, in the art of internet marketing. You can use this knowledge you gain through multimedia tutorials and software that assists you to market your product to sell multiple sites and programs online. You can also resell the program you bought thus instantly earning back your initial investment and more every time you sell it to someone else.

There is no refund facility and you are forced to utilize the entire funds by bidding higher than your competitor. So how do you know someone actually bid higher than you? That is one reason people use PPC campaigns and search engine marketing as a secondary marketing option to their regular SEO technique. - 16890

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