What do presidents, candidates, political debaters and Internet Marketers have in common? Writers. We all need innovative content.
The political leader hires a speech writer; the Internet Marketer outsources to a freelance content writer. Both entities are ghostwriters who receive no recognition for his work. The speaker or internet marketer gets all the credit for the work.
Ghost (speech) writers have been utilized by our political leaders for 100's of years. Perhaps you've heard that Alexander Hamilton was the speech writer for George Washington. If that is true, then Alexander Hamilton is probably the most famous ghostwriter of all times.
A ghost writer is a writer who works for hire and upon culmination of the project relinquishes all rights to the project. Nearly all politicians use ghost writers to write their memoirs, correspondence and speeches. Webmasters use ghost writers to write their articles because they either don't have the time or talent to keep their website updated with original, tailored content.
In this article we are going to explore the process of hiring a ghostwriter to write those original articles for your internet site. Following are a few tips to help with the process:
Be prepared. Do not talk with a ghostwriter without being aware of what you want. Do you require technical data? Will the articles demand in-depth research? How many words do you require? What idea do you wish the article to communicate?
Don't tell the ghostwriter to "write me an article on obesity" - a subject that has numerous subtopics and methods. If you don't understand what you require I can promise you the ghostwriter will not satisfy you, no matter how much they charge or how seasoned they are. They are writers, not wizards.
Be professional. If you wish to engage a freelance writer but you don't have a clue as to what they charge or how they work you could end up losing your shirt. Hop over to Google and search for "custom articles", "freelance writers" and "ghost writers" and see what the going rates are. Some will publish their fees on their web page.
When you see what the "going rate" for ghostwritten articles is you can develop your budget for the expense. Or, after the research you may determine you can't afford a ghostwriter.
Ask for a quotation. Many times web sites will post their fees so you can easily determine what the project will cost. At other times you may need to ask for a quotation.
Or, perhaps you are placing an ad on one of the freelance sites such as elance.com or getafreelaner.com. As pointed out in Item #1, Be Prepared. Lay out the following points in your query or posting: a) article length (words) b) topics c) deadline d) how much you can pay, and e) how you will pay them.
Be Very Specific. What do you require? Believe it or not there is a difference in "content articles" for your website visitors to read and "keyword articles" written to improve your SEO (search engine optimization).
Perhaps you want both. If so, does the freelancer have expertise in people-pleasing content that will also delight the search engines and boost your search engine ranking?
Keep in mind your profit margin. Never overpay for your articles. Be sure to keep good records of income vs. expenditures and don't forget that the reason you are hiring a ghost writer to write those custom articles for your website is to increase the flow of traffic, hence the earnings, to your website. - 16890
The political leader hires a speech writer; the Internet Marketer outsources to a freelance content writer. Both entities are ghostwriters who receive no recognition for his work. The speaker or internet marketer gets all the credit for the work.
Ghost (speech) writers have been utilized by our political leaders for 100's of years. Perhaps you've heard that Alexander Hamilton was the speech writer for George Washington. If that is true, then Alexander Hamilton is probably the most famous ghostwriter of all times.
A ghost writer is a writer who works for hire and upon culmination of the project relinquishes all rights to the project. Nearly all politicians use ghost writers to write their memoirs, correspondence and speeches. Webmasters use ghost writers to write their articles because they either don't have the time or talent to keep their website updated with original, tailored content.
In this article we are going to explore the process of hiring a ghostwriter to write those original articles for your internet site. Following are a few tips to help with the process:
Be prepared. Do not talk with a ghostwriter without being aware of what you want. Do you require technical data? Will the articles demand in-depth research? How many words do you require? What idea do you wish the article to communicate?
Don't tell the ghostwriter to "write me an article on obesity" - a subject that has numerous subtopics and methods. If you don't understand what you require I can promise you the ghostwriter will not satisfy you, no matter how much they charge or how seasoned they are. They are writers, not wizards.
Be professional. If you wish to engage a freelance writer but you don't have a clue as to what they charge or how they work you could end up losing your shirt. Hop over to Google and search for "custom articles", "freelance writers" and "ghost writers" and see what the going rates are. Some will publish their fees on their web page.
When you see what the "going rate" for ghostwritten articles is you can develop your budget for the expense. Or, after the research you may determine you can't afford a ghostwriter.
Ask for a quotation. Many times web sites will post their fees so you can easily determine what the project will cost. At other times you may need to ask for a quotation.
Or, perhaps you are placing an ad on one of the freelance sites such as elance.com or getafreelaner.com. As pointed out in Item #1, Be Prepared. Lay out the following points in your query or posting: a) article length (words) b) topics c) deadline d) how much you can pay, and e) how you will pay them.
Be Very Specific. What do you require? Believe it or not there is a difference in "content articles" for your website visitors to read and "keyword articles" written to improve your SEO (search engine optimization).
Perhaps you want both. If so, does the freelancer have expertise in people-pleasing content that will also delight the search engines and boost your search engine ranking?
Keep in mind your profit margin. Never overpay for your articles. Be sure to keep good records of income vs. expenditures and don't forget that the reason you are hiring a ghost writer to write those custom articles for your website is to increase the flow of traffic, hence the earnings, to your website. - 16890
About the Author:
To learn more about using custom articles on your website Visit http://contentjuju.com. Subscribe to Our Newsletter and learn how to Make Money With Articles. Copyright (c) Linda Van Fleet
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