Tuesday, December 30, 2008

Learn How To Drive Traffic To Your Website For Free

By Jon Rognerud

Create an offer with easy access. Easy access to a whitepaper, a recent study or poll within your industry that give useful information can be a great way to start. Get the firstname and email address, and make sure to send it immediately via an autoresponder. Aweber is a great system, but there are many out there.

One way to impact your results positively is META tags, for example. They are HTML codes that get placed at the top of your web page, and are very important. Keep in mind, however, that your META tags must match the content of your page or they will be worthless, which again, is why it may be best to bring in a professional.

A traditional method of driving traffic is the use of advertising, through banner advertising, via paid content networks, via Ezines, and through traditional advertising methods. For local sites, in particular, the latter may prove to be one of the most effective strategies, at least in the beginning. Banner ads should be professional and polished, simple, while still explaining the benefits of your site. Be sure to include calls to action, and included eye catching graphics for best results.

Many companies and websites find success with the use of affiliate programs, which allow people to sign up as an affiliate on your website, promoting your product from their own site, and vice versa, and splitting the commission from any sales. You can opt to sign up with an affiliate program site, or set up your own affiliate system, which is cheaper but takes more time to manage. Remember, the higher the commission that you offer, the more incentive others will have to become affiliates.

Content / Article Marketing & Syndication. This is a fantastic way to get free backlinks to your site (one-way links) - but also showcase and share your information with your targeted audience. You can also get a following as an authority provider of information, and top article sites are ezinearticles.com, goarticles.com and buzzle.com. Make sure to create engaging content, and take the reader back to a page where you have a direct call to action (make them do something). - 16890

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