So you want to become a webmaster? Webmastering is a complex job with more to it that one would expect. There are many different skill sets which are required to run a successful website, from writing content to designing graphics, or marketing the content on your website.
If you look at the top left of the page for analysis of a particular site you will see a table of "top search queries". Unlike the stats in your Awstats program in cPanel, these queries show the key phrases and their ranking or position according to the Google robot.
The first important point about this is that you will see that your site might be found or ranked for a search term that you had not targeted. This affords you the opportunity to provide content based around that particular term, which will obviously be mentioned somewhere on your site but not focussed on, to boost your rankings and rank for that particular key phrase.
It is incredible to study this table and see phrases or keywords on your site which were written naturally into a post or page and to see them ranking in the top 20 in Google. Now the trick to which I referred above is as follows: Click on the "more" link at the bottom of this "top searches queries" table and this will expand the list to maybe 20 key words.
Scan through this list and see what phrases are ranking on page 2 of Google, in other words are top 20, and then check out the number of searches for that keyword. Make sure that there is a decent number of searches for that phrase but once you are satisfied that there is, write a post/page based around that key phrase and write some articles targeting that post.
There are also numerous websites dedicated to helping newbies run their own website, this includes Google's webmaster tools. Important thing to remember is you don't have to know everything to become a webmaster, but one thing is guaranteed is you will learn and continue to learn new things everyday in your journey as a Webmaster/Marketer/ Internet Entrepreneur. - 16890
If you look at the top left of the page for analysis of a particular site you will see a table of "top search queries". Unlike the stats in your Awstats program in cPanel, these queries show the key phrases and their ranking or position according to the Google robot.
The first important point about this is that you will see that your site might be found or ranked for a search term that you had not targeted. This affords you the opportunity to provide content based around that particular term, which will obviously be mentioned somewhere on your site but not focussed on, to boost your rankings and rank for that particular key phrase.
It is incredible to study this table and see phrases or keywords on your site which were written naturally into a post or page and to see them ranking in the top 20 in Google. Now the trick to which I referred above is as follows: Click on the "more" link at the bottom of this "top searches queries" table and this will expand the list to maybe 20 key words.
Scan through this list and see what phrases are ranking on page 2 of Google, in other words are top 20, and then check out the number of searches for that keyword. Make sure that there is a decent number of searches for that phrase but once you are satisfied that there is, write a post/page based around that key phrase and write some articles targeting that post.
There are also numerous websites dedicated to helping newbies run their own website, this includes Google's webmaster tools. Important thing to remember is you don't have to know everything to become a webmaster, but one thing is guaranteed is you will learn and continue to learn new things everyday in your journey as a Webmaster/Marketer/ Internet Entrepreneur. - 16890
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