Thursday, March 19, 2009

Six Keys for Telephone Sales Training

By Terry Stanfield

There has never been a more crucial time to develop superior telephone sales training than now. The right phone training can aid your salespeople in being more comfortable with cold calling consumers which can enhance their commissions. The right training increases your team's ability level which leads to larger and more frequent purchases by customers.

The following are the six most important telephone sales training requirements which consist of: training your team on the basics of successful cold calling, the best way to use scripts, how to properly overcome objections, how to overcome call reluctance, and how to properly qualify their leads.

Tip number one to effectively train your sales staff on how to cold call is giving them the fundamentals of effectual sales calls. If your team is lacking in basic fundamental skills they are more likely to become disheartened and quit.

Tip number two on how to increase sales with training is educating your sales staff on the most effective use of scripts. It is vital for them not to sound as if they are reading a script, but to still be able to move the call in the right direction.

Tip number three for effective sales training is teaching your sales staff how to overcome objections appropriately. Dealing with objections is a part of every successful sales call and having the knowledge on how to overcome these objections has a dramatic impact on sales success.

The fourth requirement to increase sales with training is teaching your salespeople how to handle call reluctance. Once a salesperson masters this skill they are able to make more phone calls, more consistently and that leads to increased results.

The fifth requirement for effective sales training is instructing your team on the right way to qualify leads. Once they have learned this they can make much more effective use of their time.

The sixth and last requirement for effective sales training is helping your salespeople understand the worth of the word "no". When your team understands the worth of the word "no" they actually look forward to making more calls and fear is replaced with enthusiasm.

Taking advantage of the six keys for telephone sales training will help to increase your sales. Appropriate sales training can make the difference between success and failure, especially during difficult financial times. If you lack the skills to provide this training for your staff, you should seek a qualified sales training program to help them help you become more successful. - 16890

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