If you've got overdue accounts in your business gathering cob-webs chances are you're using the myth that chasing unpaid accounts chases away customers to justify debt collection procrastination.
Yet if you're brutally honest you'll admit this fear of losing customers actually stems from a deeper desire to avoid the unpleasantness associated with hounding someone for money. And it's only human nature to avoid the things we hate doing.
But putting these fears aside for the minute let's now focus on cold hard facts.
By definition, a customer is a person or business that exchanges their money for your goods and/or services.
Taking this further, a good customer will not only pay their bills on time they will also actively make you aware if they are experiencing problems paying their bills.
Lets face it, it's no crime to find one's self in a financial squeeze... especially in this day and age. However, a decent human being will take responsibility for their situation and as such will approach you openly and honestly with a view of reaching a mutually agreeable solution.
However, what a good customer would NOT do is dodge your letters and phone calls; make up stories to get you off their back; or maliciously attack your reputation by falsely disputing a debt. Only a rat bag would stoop to these levels.
So if we focus on the cold hard facts then anyone who takes your goods and services without paying for them is NOT a customer. Rather they're a crook and as such need to be dealt with quickly and assertively. And because theyre a crook, every day that passes without you recovering your chances of ever seeing a cent of that money plummet exponentially.
Bottom Line: dealing with bad debtors firmly will not chase away good customers nor is it bad for business. In fact the opposite is true. - 16890
Yet if you're brutally honest you'll admit this fear of losing customers actually stems from a deeper desire to avoid the unpleasantness associated with hounding someone for money. And it's only human nature to avoid the things we hate doing.
But putting these fears aside for the minute let's now focus on cold hard facts.
By definition, a customer is a person or business that exchanges their money for your goods and/or services.
Taking this further, a good customer will not only pay their bills on time they will also actively make you aware if they are experiencing problems paying their bills.
Lets face it, it's no crime to find one's self in a financial squeeze... especially in this day and age. However, a decent human being will take responsibility for their situation and as such will approach you openly and honestly with a view of reaching a mutually agreeable solution.
However, what a good customer would NOT do is dodge your letters and phone calls; make up stories to get you off their back; or maliciously attack your reputation by falsely disputing a debt. Only a rat bag would stoop to these levels.
So if we focus on the cold hard facts then anyone who takes your goods and services without paying for them is NOT a customer. Rather they're a crook and as such need to be dealt with quickly and assertively. And because theyre a crook, every day that passes without you recovering your chances of ever seeing a cent of that money plummet exponentially.
Bottom Line: dealing with bad debtors firmly will not chase away good customers nor is it bad for business. In fact the opposite is true. - 16890
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To help you recover more of your debts faster and cheaper The Debt Doctor's Debt Recovery blog has a number of powerful free tools and resources. For instance, to download free Debt Recovery letterssimply click either link above.
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