Niche marketing is marketing that is focused specifically on the needs of a very targeted group of users. Such a market is typically not large, so that the competition is manageable for the new players.
In the online world, niche marketing is primarily concerned with niches in which the search engine competition is low. Normally, you will carry out the following steps:
* Do your keyword research to identify keywords that has the most potential and the least competition. Keywords are words or phrases that a surfer uses to search for their area of interest.
* Build a blog or website around those keywords.
* Optimize the content in your blog posts or website pages for the search engines, keeping in mind the keywords targeted.
* Get inbound links to your site or blog by submitting articles to the article directories. In addition, you can also network with other webmasters and get links between your sites or blogs.
* Just continue building backlinks using the previous techniques until your website or blog is ranked in the position that you want in Google.
You can do it in many different combinations but the basic steps are listed above.
Expected Cost
The only thing that I think you really must pay for is your web hosting and your domain name. A web hosting account that allows multiple domains goes for about $10 a month. A domain name costs about $10 a year, or less than $1 per month.
There are other services you might want to consider spending money on as they will increase your productivity, and in the long run, give you a better return on the time you spent:
* Paid writers for your articles, websites and blogs. You can look for them at job sites like eLance.
* Services that automate the submission of your articles to article directories, blogs and websites.
* Services that reduces the time it takes to get good anchored backlinks to your site.
Recommended Skills
You will need at least passable skills in the English language. If you can write with minimal grammatical and spelling errors, and you can get your message across clearly, that should be good enough.
You will need to tinker with name servers and web hosting accounts to get your website or blog up and running. Some changes in the web templates supplied might also be needed, or you might even want to design your own. Instructions will be provided or can be googled, but you do have to be computer literate enough to understand and carry them out.
I have broken down niche marketing into a series of simple steps. But those steps cannot be looked at in isolation. You must look at those steps as part of a business, a niche marketing business. As a niche marketer, you are the boss of your niche marketing business. And the decisions that you make for your business must be made not as the niche marketer but as the boss of the niche marketing business. - 16890
In the online world, niche marketing is primarily concerned with niches in which the search engine competition is low. Normally, you will carry out the following steps:
* Do your keyword research to identify keywords that has the most potential and the least competition. Keywords are words or phrases that a surfer uses to search for their area of interest.
* Build a blog or website around those keywords.
* Optimize the content in your blog posts or website pages for the search engines, keeping in mind the keywords targeted.
* Get inbound links to your site or blog by submitting articles to the article directories. In addition, you can also network with other webmasters and get links between your sites or blogs.
* Just continue building backlinks using the previous techniques until your website or blog is ranked in the position that you want in Google.
You can do it in many different combinations but the basic steps are listed above.
Expected Cost
The only thing that I think you really must pay for is your web hosting and your domain name. A web hosting account that allows multiple domains goes for about $10 a month. A domain name costs about $10 a year, or less than $1 per month.
There are other services you might want to consider spending money on as they will increase your productivity, and in the long run, give you a better return on the time you spent:
* Paid writers for your articles, websites and blogs. You can look for them at job sites like eLance.
* Services that automate the submission of your articles to article directories, blogs and websites.
* Services that reduces the time it takes to get good anchored backlinks to your site.
Recommended Skills
You will need at least passable skills in the English language. If you can write with minimal grammatical and spelling errors, and you can get your message across clearly, that should be good enough.
You will need to tinker with name servers and web hosting accounts to get your website or blog up and running. Some changes in the web templates supplied might also be needed, or you might even want to design your own. Instructions will be provided or can be googled, but you do have to be computer literate enough to understand and carry them out.
I have broken down niche marketing into a series of simple steps. But those steps cannot be looked at in isolation. You must look at those steps as part of a business, a niche marketing business. As a niche marketer, you are the boss of your niche marketing business. And the decisions that you make for your business must be made not as the niche marketer but as the boss of the niche marketing business. - 16890
About the Author:
While ideas are a dime a dozen, those that are easy and really work are not. David Lim has a site about easy money making ideas that are practical, relatively easy to implement and works well given a little time and effort.
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